TWITCH GAMING
Twitch is the world leading streaming platform.
/twitchgaming is its channel dedicated to gaming culture, where fans can catch the latest news, content, and trends from top influencers. The /twitchgaming project required the studio to quickly learn streaming tools. The goal was to create assets that unified Twitch’s many streamers without losing their individuality, while also working across different streaming set-ups.
We delivered a fun, engaging, and flexible asset kit that amplifies the /twitchgaming brand. Streamers can fully customise the assets to add their own style. Alongside this, we built an asset manual that not only guides use but also helps streamers capture the /twitchgaming tone of voice.
